Decision making, risk taking, and delivering new products and services are being made in production and market environments where gauging the outcomes are less certain than has been the case for the last 30yrs.

While the world is not chaotic there is certainly more unpredictability, or it feels that way. Not everyone is impacted equally by the extent of change and fragmentation, but everyone is impacted to some degree.

With the rate of change increasing, many agri-food businesses are reviewing their operations and considering new business models and opportunities to maintain or improve their market position and costs. However, knowing how to approach a review of your business and what innovation to focus on is not core for most businesses and takes time many don’t have.

Most owners and businesses are not short on ideas. Many successfully finding the consumer sweet spot. Working with a wide range of agri-food businesses has shown that all to often businesses are short on how to assess and apply ideas for best benefit. In a changing world, that’s tricky. There’s no silver bullet. Samvinna works with you on where alternative innovation might be found, helps you understand your risk appetite, what cultural change means to you and your planned products, and seeks to connect you to resources or build capabilities support your future.